In the early 1990s, the Centre Georges Pompidou had at its disposal Point-de-Mire, a space dedicated to monthly exhibitions of current design projects. The French magazine BàT had published the work Rico Lins was developing for KulturRevolution magazine and he was invited to exhibit the project.
Centre Georges Pompidou/ Centre de Création Industrielle (CCI)
For the show, Lins created an invitation reflecting the creative process used in KulturRevolution, starting from the same basic techniques described in the preceding text. As a surprise element, the invitation mailings for the exhibition included the word E-X-P-O in four separate parts which would only make sense when linked together by visitors.
The exhibition was subsequently presented at the Museu de Arte Contemporânea (MAC) of São Paulo and the Museu de Arte Moderna (MAM) in Rio de Janeiro, with invitations made from posters that had been cut into six parts, further developing the idea conceived for the Centre Georges Pompidou.