{"id":84511,"date":"2021-04-16T12:18:49","date_gmt":"2021-04-16T15:18:49","guid":{"rendered":"https:\/\/www.ricolins.com\/?post_type=portfolio&#038;p=84511"},"modified":"2025-11-11T15:27:57","modified_gmt":"2025-11-11T18:27:57","slug":"b_arco","status":"publish","type":"portfolio","link":"https:\/\/www.ricolins.com\/en\/portfolio\/b_arco\/","title":{"rendered":"b_arco"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row row_height_percent=&#8221;65&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;0&#8243; top_padding=&#8221;0&#8243; bottom_padding=&#8221;0&#8243; back_color=&#8221;color-wayh&#8221; back_image=&#8221;85321&#8243; parallax=&#8221;yes&#8221; kburns=&#8221;yes&#8221; overlay_alpha=&#8221;0&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; bottom_divider=&#8221;step_2_3&#8243; shape_dividers=&#8221;&#8221;][vc_column width=&#8221;1\/1&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; override_padding=&#8221;yes&#8221; h_padding=&#8221;2&#8243; top_padding=&#8221;3&#8243; bottom_padding=&#8221;1&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;4&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; align_medium=&#8221;align_center_tablet&#8221; medium_width=&#8221;0&#8243; align_mobile=&#8221;align_center_mobile&#8221; mobile_width=&#8221;0&#8243; width=&#8221;1\/1&#8243;][vc_custom_heading auto_text=&#8221;yes&#8221; heading_semantic=&#8221;h3&#8243;][\/vc_custom_heading][vc_row_inner limit_content=&#8221;&#8221;][vc_column_inner column_width_percent=&#8221;100&#8243; gutter_size=&#8221;2&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; align_medium=&#8221;align_center_tablet&#8221; medium_width=&#8221;0&#8243; align_mobile=&#8221;align_center_mobile&#8221; mobile_width=&#8221;0&#8243; width=&#8221;2\/3&#8243;][vc_column_text]<\/p>\n<p id=\"tw-target-text\" class=\"tw-data-text tw-text-large XcVN5d tw-ta\" dir=\"ltr\" data-placeholder=\"Tradu\u00e7\u00e3o\"><span lang=\"en\">Continuing the visual identity project for the cultural center b_arco, + Studio expanded its applications in digital media, also reformulating the internal and external signage system. The sequence of the 2014 project reflects the institutional evolution of b_arco, the expansion of its activities and consequently its communication.<\/span><\/p>\n<p>[\/vc_column_text][\/vc_column_inner][vc_column_inner column_width_percent=&#8221;100&#8243; align_horizontal=&#8221;align_right&#8221; gutter_size=&#8221;3&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; align_medium=&#8221;align_center_tablet&#8221; medium_width=&#8221;0&#8243; align_mobile=&#8221;align_center_mobile&#8221; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][uncode_share layout=&#8221;multiple&#8221; no_back=&#8221;yes&#8221;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;1&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;1&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_column_text]<\/p>\n<h4>Client<\/h4>\n<hr \/>\n<p>[\/vc_column_text][vc_column_text]b_arco[\/vc_column_text][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;1&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;1&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_column_text]<\/p>\n<h4>Created in<\/h4>\n<hr \/>\n<p>[\/vc_column_text][vc_column_text]<\/p>\n<div class=\"page\" title=\"Page 31\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div class=\"page\" title=\"Page 17\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div class=\"page\" title=\"Page 18\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div class=\"page\" title=\"Page 30\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div class=\"page\" title=\"Page 32\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<div class=\"page\" title=\"Page 32\">\n<div class=\"layoutArea\">\n<div class=\"column\">\n<p>S\u00e3o Paulo, 2019<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<p>[\/vc_column_text][\/vc_column][vc_column column_width_percent=&#8221;100&#8243; gutter_size=&#8221;1&#8243; override_padding=&#8221;yes&#8221; column_padding=&#8221;1&#8243; overlay_alpha=&#8221;50&#8243; shift_x=&#8221;0&#8243; shift_y=&#8221;0&#8243; shift_y_down=&#8221;0&#8243; z_index=&#8221;0&#8243; medium_width=&#8221;0&#8243; mobile_width=&#8221;0&#8243; width=&#8221;1\/3&#8243;][vc_column_text]<\/p>\n<h4>Category<\/h4>\n<hr \/>\n<p>[\/vc_column_text][vc_column_text]Identidade + Sinaliza\u00e7\u00e3o + Web[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;2\/3&#8243;][vc_single_image media=&#8221;85168&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;1&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/6&#8243;][\/vc_column][vc_column width=&#8221;1\/6&#8243;][vc_single_image media=&#8221;84978&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_empty_space empty_h=&#8221;0&#8243;][vc_column_text]<\/p>\n<p class=\"p1\">The main graphic element introduced in this update is the initial b accompanied by the <em>underscore<\/em>, which is used as a seal to mark the different segments in which the b_arco operates.<\/p>\n<p>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;1&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_single_image media=&#8221;85252&#8243; 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gutter_size=&#8221;4&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column width=&#8221;1\/6&#8243;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_size=&#8221;h3&#8243;]Cores[\/vc_custom_heading][\/vc_column][vc_column width=&#8221;5\/6&#8243;][vc_row_inner row_inner_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;4&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243; limit_content=&#8221;&#8221;][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image media=&#8221;85270&#8243; media_width_percent=&#8221;100&#8243;][vc_single_image media=&#8221;85272&#8243; media_width_percent=&#8221;100&#8243;][vc_single_image media=&#8221;85271&#8243; media_width_percent=&#8221;100&#8243;][vc_single_image media=&#8221;85273&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/2&#8243;][vc_single_image media=&#8221;85274&#8243; media_width_percent=&#8221;100&#8243;][vc_single_image media=&#8221;85276&#8243; media_width_percent=&#8221;100&#8243;][vc_single_image media=&#8221;85275&#8243; media_width_percent=&#8221;100&#8243;][vc_single_image media=&#8221;85277&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row empty_h=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;2&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;4&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column width=&#8221;1\/6&#8243;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_size=&#8221;h3&#8243;]Social Media[\/vc_custom_heading][\/vc_column][vc_column width=&#8221;5\/6&#8243;][vc_single_image media=&#8221;85187&#8243; media_width_percent=&#8221;100&#8243; shadow=&#8221;yes&#8221; shadow_weight=&#8221;sm&#8221;][vc_empty_space empty_h=&#8221;1&#8243;][vc_single_image media=&#8221;85188&#8243; media_width_percent=&#8221;100&#8243; shadow=&#8221;yes&#8221; shadow_weight=&#8221;sm&#8221;][\/vc_column][\/vc_row][vc_row empty_h=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;0&#8243;][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/1&#8243;][vc_gallery el_id=&#8221;gallery-760843&#8243; type=&#8221;carousel&#8221; medias=&#8221;85192,85193,85194,85195,85196&#8243; carousel_lg=&#8221;1&#8243; carousel_md=&#8221;1&#8243; carousel_sm=&#8221;1&#8243; gutter_size=&#8221;3&#8243; carousel_interval=&#8221;3000&#8243; carousel_navspeed=&#8221;400&#8243; carousel_loop=&#8221;yes&#8221; stage_padding=&#8221;0&#8243; single_overlay_opacity=&#8221;50&#8243; single_padding=&#8221;2&#8243; single_border=&#8221;yes&#8221;][\/vc_column][\/vc_row][vc_row empty_h=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;0&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;4&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column width=&#8221;1\/6&#8243;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_size=&#8221;h3&#8243;]Informative screen[\/vc_custom_heading][\/vc_column][vc_column width=&#8221;5\/6&#8243;][vc_single_image media=&#8221;85206&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column][\/vc_row][vc_row empty_h=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;0&#8243;][\/vc_column][\/vc_row][vc_row empty_h=&#8221;0&#8243;][vc_column width=&#8221;2\/3&#8243;][vc_single_image media=&#8221;85265&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image media=&#8221;85292&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column][\/vc_row][vc_row empty_h=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;0&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;4&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column width=&#8221;1\/6&#8243;][vc_custom_heading heading_semantic=&#8221;h3&#8243; text_size=&#8221;h3&#8243;]Wayfinding[\/vc_custom_heading][\/vc_column][vc_column width=&#8221;5\/6&#8243;][vc_row_inner limit_content=&#8221;&#8221;][vc_column_inner width=&#8221;3\/4&#8243;][vc_single_image media=&#8221;85207&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column_inner][vc_column_inner width=&#8221;1\/4&#8243;][vc_single_image media=&#8221;85268&#8243; media_width_percent=&#8221;100&#8243;][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row empty_h=&#8221;0&#8243;][vc_column width=&#8221;1\/1&#8243;][vc_empty_space empty_h=&#8221;0&#8243;][\/vc_column][\/vc_row][vc_row row_height_percent=&#8221;0&#8243; overlay_alpha=&#8221;50&#8243; gutter_size=&#8221;3&#8243; column_width_percent=&#8221;100&#8243; shift_y=&#8221;0&#8243; z_index=&#8221;0&#8243;][vc_column width=&#8221;1\/4&#8243;][vc_custom_heading heading_semantic=&#8221;h3&#8243; 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